Most profitable
What actually makes money, after cost of goods.
Biggest sellers
Most revenue. Rarely the same list as above.
How customers paid
Card attracts Square's fee; cash does not.
Loyalty
The people you can actually reach, and what they are owed.
Square account
Trend
Profit against net sales. Bars are net sales; the line is profit.
Where the money went
Gross sales broken into what it was spent on, and what remained.
Operating expenses
Rent, salary and anything else Square never sees. Mark it recurring and it is counted every month automatically.
Day by day
Every figure behind the dashboard. Loss-making days are tinted.